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Why Smart Home Matters for Real Estate


Why smart home matters in real estate and how a few key smart upgrades can make a home stand out when its time to sell
Posted: June 06, 2018 by Brianna Corey

Why Smart Home Matters for Real Estate

Roger Pettingell of the Blue Crew explains why smart home matters in real estate and how a few key smart upgrades can make a home stand out when its time to sell

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We learned a lot about the hottest tech trends to come in 2018 during our time on the CES show floor, but why does smart home matter for real estate? Roger Pettingell of the Blue Crew breaks it down. Among the top reasons smart home matters for real estate are the fact that smart home tech makes listings stand out in competitive markets and it makes life easier for your clients.

Senior Manager, Public Relations for Coldwell Banker Real Estate LLC. Grew up in south Florida as an avid Seminole fan and attended college in the mountains of North Carolina. Athena wanted to wake up in that city that doesn’t sleep so headed to Madison Avenue to start her marketing career. Athena has worked for Coldwell Banker for 15 years where she can be found generating buzz about this awesome brand in every way possible. On any given day, she can be found crunching numbers to searching for amazing Coldwell Banker properties to serve up to the media for features. In her spare time, you can find her either digging up a new area in her yard for another flower bed or scouring Etsy for that next amazing handcrafted gem. She resides with the Bukowski of our generation (AKA her husband) and her cat (Jolene) in Atlanta, Ga.

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